InVideo AI Pricing Plans Explained

Published July 11, 2026 | By dotvestments

Plan	Price	Best For
Free	$0	Testing
Plus	$20/month	Light use
Max	$100/month	Regular creators
Generative	$200/month	Frequent AI videos
Elite	$1,000/month	High-volume production
Team	From $50/seat	Collaborative teams
Enterprise	Custom	Large organizations

How InVideo AI Pricing Works

InVideo AI uses a credit-based system, where subscription credits are spent on AI video generation, images, avatars, voice tools, and other generative features. Credit usage depends on the AI model and feature used, allowing creators to choose how they allocate their monthly allowance.

Subscription credits: Each paid plan includes a monthly credit allowance. Higher plans include more credits, greater storage, larger iStock allowances, and more production capacity.
Model costs: Some models are cheaper than others. A basic image model may use only a small number of credits, while a premium video model with realistic movement and audio may use considerably more.
Clip duration: Many video models calculate usage according to the number of generated seconds or minutes. Longer clips usually cost more than shorter ones.
Generation settings: Resolution, audio, motion, input media, output quantity, and quality settings may change the final credit cost.
Regenerations: Creating another version of a scene usually consumes more credits. The original cost is not normally refunded just because the first result was not used.
Editing actions: Simple edits such as rearranging scenes, trimming existing footage, correcting text, or changing layouts may not use the same amount of generative credits.
Video exports: Paid plans include unlimited watermark-free exports. Exporting a completed project does not normally reduce the generative credit balance.

This credit-based system offers flexibility, but actual production varies by workflow. Creators using stock footage and uploaded media can often produce more videos with the same credits, while those relying on premium AI-generated visuals may use their allowance much faster.

InVideo AI Free Plan

The InVideo AI Free plan costs $0 and does not require payment-card details. It provides limited credits that can be used to explore the platform and test supported AI tools. Free credits currently reset every Monday at 12:00 a.m. UTC. Users can access selected AI models, generate images through the Agents and Models workflow, and use generated content in social media videos.

Platform testing: The Free plan lets new users explore the interface and understand how prompts become scripts, images, scenes, and videos.
Prompt practice: Users can experiment with descriptions and learn how specific instructions improve AI-generated results.
Image generation: The plan supports limited image creation through available models and settings.
Image-to-video testing: Users can upload an image and ask the platform to animate it or turn it into a short clip.
Credit learning: The Free plan helps users see how model selection, resolution, and output quantity affect credit consumption.

The Free plan is best for testing InVideo AI, but its limited credits can be used quickly through repeated generations and revisions. It provides a good way to evaluate the platform before upgrading to a paid plan for regular content creation.

InVideo AI Plus Plan

The Plus plan costs $20 per month or $200 per year. Annual billing brings the effective monthly price down to about $16.67.

Plus includes 75 monthly credits, Full HD output, unlimited watermark-free exports, 20 GB of storage, 100 monthly iStock assets, limited generation concurrency, and access to supported AI models and workflows. It also includes allowances for selected AI avatars and voice clones.

Best for beginners: Plus works well for users who have finished testing the Free plan and want professional exports without a large monthly commitment.
Best for occasional publishing: It can support simple social videos, short promotional clips, basic explainers, and light YouTube production.
Best for stock-based videos: The plan offers more value when projects use stock footage, uploaded images, screenshots, templates, and existing media.
Limited for premium footage: The 75-credit allowance may run out quickly when users generate several original video scenes.
Full HD output: Plus supports Full HD rather than the 4K output included with higher individual plans.

The Plus plan is suitable for light users who mainly use stock media and only occasionally generate AI visuals. Although it includes access to premium AI models, their higher credit costs can quickly exhaust the monthly allowance, making the plan less ideal for frequent creators or projects that rely heavily on AI-generated footage.

InVideo AI Max Plan

The Max plan includes 390 monthly credits, 4K exports, 100 GB of storage, 200 iStock assets, more AI avatars and voice clones, plus faster generation than the Plus plan. It is best suited for creators who publish frequently and need more AI generation capacity.

Best for regular creators: Max is a better fit for users who publish videos every week or manage an active content schedule.
More room for testing: The larger credit allowance supports additional generations, revisions, and alternative scenes.
Suitable for mixed workflows: Creators can combine affordable stock footage with selected premium AI clips.
4K support: Max can produce higher-resolution exports for YouTube, client campaigns, product demonstrations, and large displays.
Better storage: The 100 GB allowance provides more space for ongoing projects than the Plus plan.

The Max plan offers a good balance for regular creators, providing enough credits for consistent production. To maximize value, use stock footage for routine scenes and reserve premium AI generation for key visuals, such as hooks, transitions, or unique scenes that are difficult to create with existing media.

InVideo AI Generative Plan

The Generative plan costs $200 per month or $2,000 per year. Annual billing produces an effective monthly cost of approximately $166.67. It includes 800 monthly credits, 4K output, unlimited watermark-free exports, 2 TB of storage, 1,000 monthly iStock assets, larger avatar and voice-clone allowances, and about ten times more generation concurrency than Plus.

Best for daily use: Generative is designed for creators who regularly produce original AI footage.
Best for short films: The larger credit allocation can support narrative projects, animated stories, branded films, and cinematic social content.
Best for frequent testing: Users have more room to compare actors, movements, backgrounds, camera angles, and visual styles.
Better for recurring characters: The plan suits channels and campaigns that depend on consistent AI characters or environments.
Large storage allowance: The 2 TB limit is useful for creators maintaining a growing library of videos and generated assets.

The Generative plan is designed for creators who frequently use AI-generated footage, offering 800 monthly credits for higher production capacity. However, multiple revisions, scene replacements, and regenerated clips can quickly consume credits. If most videos rely on stock media, the Max plan may provide better overall value.

InVideo AI Elite Plan

The Elite plan costs $1,000 per month or $10,800 per year. Annual billing creates an effective monthly price of $900.

Elite includes 4,250 monthly credits, 4K output, unlimited watermark-free exports, 10 TB of storage, 5,000 monthly iStock assets, extensive avatar and voice-clone allowances, and approximately 20 times more concurrency than Plus.

Best for agencies: Elite can support businesses handling several clients, campaigns, and revision cycles.
Best for production studios: The large credit balance suits teams creating short films, advertisements, episodic content, and commercial projects.
Best for several channels: Publishers operating multiple YouTube or social media brands may benefit from the larger allowance.
Better for high-volume testing: Teams can create more concepts, hooks, characters, scenes, and versions without purchasing frequent top-ups.
Large media capacity: The storage and iStock allowances can support a substantial content library.

Elite is not designed for casual users. Its price only makes sense when the organization regularly uses a large percentage of the credits, storage, stock assets, and production capacity.

At 80 credits per minute, 4,250 credits theoretically cover a little more than 53 minutes of Pro generation. At 160 credits per minute, the same allowance covers roughly 26 minutes of Ultra generation.

Those calculations do not account for unused clips, revisions, images, avatars, or extra production features. Professional work often requires several attempts for each approved shot, so the final runtime can be much shorter than the raw generated total.

InVideo AI Team Plan

The Team plan is built for organizations and content teams, supporting 2–30 users in a shared workspace. It offers flexible seat options with different allowances, making it suitable for businesses that need collaborative video production.

Shared workspace: Writers, editors, designers, marketers, and managers can access projects in one organized account.
Per-seat resources: Storage, iStock assets, avatars, voice clones, and other allowances may be assigned according to seat type.
4K exports: Team plans support professional high-resolution output.
Unlimited watermark-free exports: Team members can export eligible projects without an InVideo watermark.
Flexible roles: Businesses can select different seat levels based on each employee’s responsibilities.
Customer support: Team plans include enhanced support for collaborative production.

A Team subscription can be more practical than purchasing unrelated individual plans. It provides clearer ownership, easier project access, centralized billing, and a more organized review process. It is most suitable for agencies, marketing teams, production departments, and businesses where several people actively contribute to video creation.

InVideo AI Enterprise Pricing

Enterprise pricing is customized. InVideo does not publish one standard monthly price because each package depends on team size, security requirements, credit needs, administrative controls, onboarding, and technical support.

The current Enterprise option has a minimum of ten seats and is intended for larger organizations.

Advanced security: Enterprise accounts can include single sign-on, automated user provisioning, and formal privacy arrangements.
Role-based access: Administrators can control what different employees are allowed to access or change.
Model controls: Organizations may restrict access to specific models, agents, or workflows.
Usage analytics: Teams can review activity, spending, and production patterns across the organization.
Audit logs: Administrative records can help companies monitor account activity and maintain internal compliance.
Spending controls: Businesses can manage credit usage and reduce the risk of unexpected costs.
Custom onboarding: Larger teams may receive training and technical support tailored to their workflow.
Invoice billing: Enterprise customers may be able to pay through invoices or purchase orders instead of standard card checkout.

Enterprise is suitable when a company needs more than additional credits. It focuses on governance, security, reporting, administration, and customized service. A smaller business that mainly needs collaboration may be better served by the Team plan. Enterprise becomes more useful when several departments, formal procurement procedures, or strict security policies are involved.

Understanding InVideo AI Credits

Credits are the most important part of InVideo AI pricing because they determine how much generative work a subscription can support.

A credit is not equal to one video, one minute, or one export. Its value changes according to the tool and model being used.

Video generation: Original AI video clips consume credits according to the selected model and duration.
Image generation: AI-generated images use credits based on the model, resolution, and number of outputs.
AI avatars: Creating or using certain avatars and professional actors may require additional credits.
Voice generation: Voice cloning, narration, and supported audio tools may use part of the account’s allowance.
Scene replacement: Replacing an existing scene with newly generated footage creates another charge.
Video extension: Adding more footage or extending an existing scene can consume additional credits.
Alternative versions: Generating several options increases usage even when only one version is published.
Agent workflows: Agent One may use different models in the background, so its cost depends on the complexity of the request.

The platform generally shows an estimated cost before a generation begins. Users should check that amount rather than clicking Generate immediately.

This is especially important when producing several outputs at once. A request for four images or multiple video versions can cost much more than a single result.

Basic, Pro, and Ultra Generation Quality

InVideo AI currently offers Basic, Pro, and Ultra generation options in its Autopilot workflow. These settings have a major effect on credit usage.

Basic: Basic relies mainly on stock media and existing visual assets. It works well for informational videos, list content, explainers, narration-based videos, and projects that do not require original cinematic footage. Its current cost is about 2 credits per minute.
Pro: Pro generates original footage with natural movement, expressive performances, and more realistic scenes. It may use models such as Veo 3.1 Fast and Sora 2. Its current cost is 80 credits per minute.
Ultra: Ultra is designed for more advanced cinematic output, realistic emotion, detailed acting, recognizable products, branded objects, and complex scenes. It uses flagship models and currently costs 160 credits per minute.

AI generation costs vary by quality level. Basic uses the fewest credits, while Pro and Ultra consume significantly more, especially when revisions or AI actors are added. To save credits, use Basic for routine scenes and reserve Pro or Ultra for key visuals that need higher-quality AI generation.

Monthly Versus Annual Billing

All major individual paid plans offer monthly and annual billing.

Monthly billing: Monthly plans provide more flexibility and require a smaller upfront payment. They are suitable for beginners who are still measuring their usage.
Annual billing: Annual plans lower the effective monthly cost but require a larger commitment at the beginning of the subscription.
Plus annual cost: Plus costs $200 per year instead of $240 when paid monthly for 12 months.
Max annual cost: Max costs $1,000 per year instead of $1,200 through 12 monthly payments.
Generative annual cost: Generative costs $2,000 per year instead of $2,400 through monthly billing.
Elite annual cost: Elite costs $10,800 per year instead of $12,000 through monthly billing.

Annual billing provides better value when a user already knows that the platform will remain part of the workflow. Monthly billing is safer when production requirements are uncertain.

A practical approach is to subscribe monthly for two or three cycles, monitor actual credit use, and then decide whether the annual discount justifies the upfront payment.

Do InVideo AI Credits Roll Over?

Monthly credits and iStock allowances reset every billing cycle and do not roll over, even on annual plans. If you consistently leave credits unused, consider downgrading; if you frequently run out, upgrading may be the better option. Top-up credits may have different expiration rules, so check the terms before purchasing.

What Happens When InVideo AI Credits Run Out?

When the account does not have enough credits for a requested generation, InVideo AI may show an upgrade or payment prompt.

Users have several options:

Wait for the reset: The monthly allowance will renew on the account’s regular reset date.
Buy additional credits: A top-up can provide temporary capacity without changing the recurring plan.
Upgrade the subscription: Moving to a higher plan may be more economical when shortages happen frequently.
Use stock media: Existing footage can replace original AI generation and reduce the required credits.
Lower the quality: Switching from Ultra to Pro or Basic can significantly reduce consumption.
Create shorter clips: Generating only the footage needed for the final edit prevents unnecessary spending.
Use uploaded assets: Product photos, recordings, screenshots, and existing videos can reduce the amount of new content that must be created.

A top-up is usually best for an unusual production spike. An upgrade is more practical when the same shortage occurs every month.

Additional InVideo AI Costs to Consider

The subscription price may not be the only expense involved in using InVideo AI.

Credit top-ups: Users who exceed their monthly allowance may need to purchase additional credits.
Premium models: Advanced models use more credits than lower-cost options.
Longer generations: Extending a clip or requesting additional footage increases the total cost.
Higher resolution: Some models may charge more for high-resolution results.
Generated audio: Synchronized speech, music, and environmental audio may increase model costs.
Professional actors: Human-style or Pro actors may add approximately 20 credits per minute on top of the selected generation quality.
iStock usage: Paid plans include a monthly iStock allowance. Users who exceed it may need to use other media or pay for additional access.
Team seats: The Team plan is priced per seat, so adding more users increases the total bill.
Taxes: Regional taxes may appear during checkout.
Currency conversion: Prices are listed in U.S. dollars. Philippine users may see the final amount converted into Philippine pesos by their bank, card provider, App Store, or Google Play account.

These costs should be considered when comparing InVideo AI with other platforms. A cheaper subscription may become expensive when it requires frequent top-ups.

Upgrading, Downgrading, and Canceling

InVideo AI allows users to change subscriptions as their production needs develop.

Upgrading: Users can move to a higher plan when the current allowance becomes insufficient. Eligible upgrades may be prorated for the remaining part of the billing cycle.
Downgrading: A downgrade usually takes effect at a future renewal. Users should review storage, credits, stock allowances, and export requirements before moving down.
Canceling: Canceling normally stops the next renewal rather than ending paid access immediately. The account remains active until the current paid period finishes.
Returning to Free: After the subscription expires, the account moves back to the Free plan. Remaining paid-plan credits do not carry over.
Refund eligibility: Refund rules may depend on when the subscription was purchased and whether the user has generated or downloaded content.

The safest approach is to start with the smallest plan that can reasonably support the workflow. Users can upgrade after reviewing actual production data rather than relying on estimates.

Best InVideo AI Plan for YouTube Creators

Plus: Best for new or occasional creators using mostly stock footage, screenshots, and simple animations.
Max: Ideal for weekly uploads, offering more credits, 4K exports, and storage for regular production.
Generative: Best for channels that rely heavily on AI-generated visuals, such as documentaries, storytelling, and AI character videos.
Elite: Designed for studios and publishers managing multiple YouTube channels.
Choose Based on Workflow: Estimate how much AI-generated footage you create—not just the final video length. Many creators only need premium AI for key scenes, while the rest can use stock footage or custom media.

Best InVideo AI Plan for Social Media Creators

Plus: Suitable for occasional Shorts, Reels, and TikTok videos that mainly use stock media.
Max: Better for creators publishing multiple times a week, with more credits for testing different hooks and visuals.
Generative: Best for daily creators using AI actors, recurring characters, or cinematic AI-generated scenes.
Plan for Multiple Formats: Creating vertical, square, and landscape versions may require additional editing or AI generation, increasing credit usage.

Best InVideo AI Plan for Businesses

Plus or Max: Suitable for small businesses creating product explainers, service videos, announcements, and social media content.
Generative: Best for businesses that regularly produce AI-generated ads, branded visuals, or multiple campaign variations.
Team & Enterprise: Ideal for organizations that need shared project access, collaboration, and advanced business features.
Choose Based on Needs: Select a plan that matches both your production volume and team size for the most efficient workflow.

Best InVideo AI Plan for Agencies

Max: Suitable for freelancers managing a small number of client projects.
Generative: Better for agencies producing AI-powered content for multiple clients.
Elite & Team: Ideal for high-volume campaigns and collaborative workflows involving writers, editors, designers, and account managers.
Track Credit Usage: Monitor AI generation costs by client to accurately price projects and manage production expenses.

How to Choose the Right InVideo AI Plan

Choosing a plan becomes easier when the decision is based on real production requirements.

Estimate monthly output: Count the videos, advertisements, revisions, and alternate versions expected each month.
Separate stock and generative content: Determine how much of each project will use existing media and how much must be created from scratch.
Estimate raw generation: Calculate the total amount of footage that may be produced before the final edit is approved.
Allow for failed attempts: Include extra capacity for scenes that may need to be generated more than once.
Review model quality: Decide whether Basic, Pro, or Ultra output is necessary.
Check resolution needs: Plus supports Full HD, while Max and higher individual plans support 4K.
Review storage requirements: Large project libraries may require the increased storage of Max, Generative, or Elite.
Estimate stock usage: Compare the monthly iStock allowance with the expected production volume.
Consider collaboration: Select Team or Enterprise when several users need organized access.
Compare top-ups with upgrades: Occasional shortages may justify top-ups, while frequent shortages suggest a larger plan.
Test monthly billing first: Use actual account data before committing to an annual subscription.
Review current pricing: Confirm the latest plan details before purchasing because prices, credits, and features may change.

How to Reduce InVideo AI Credit Usage

Creators can lower costs without making every video look basic.

Finalize the script first: Script changes after visual generation may require scenes to be recreated.
Create a storyboard: Planning each shot reduces random experimentation.
Write detailed prompts: Clear instructions make it more likely that the first result will be usable.
Approve images before video: Still images can confirm characters, locations, clothing, lighting, and composition before expensive motion generation begins.
Use Basic for drafts: A lower-cost draft can reveal timing and structure problems before Pro or Ultra footage is generated.
Reserve premium models: Use Pro and Ultra only for scenes where original cinematic visuals matter.
Generate shorter clips: Create only the duration needed for the edit.
Reuse approved assets: Existing characters, backgrounds, product images, and brand elements can be used across several projects.
Upload original media: Photos, screen recordings, product footage, and customer assets can replace generated content.
Limit variations: Create additional versions only when there is a clear reason to compare them.
Monitor usage: Review the remaining balance before beginning a large project.

InVideo recommends approving prompts, references, and storyboards before spending heavily on video generation. This approach reduces unnecessary iteration and makes any plan last longer.

Advantages of InVideo AI Pricing

InVideo AI offers a flexible structure for different levels of production.

Free access: New users can test the platform without entering card information.
Several plan levels: Creators can move from light use to professional production without changing platforms.
Flexible credit spending: Credits can be used across supported images, videos, avatars, audio tools, and workflows.
Watermark-free paid exports: Paid plans allow professional downloading.
4K availability: Max and higher individual plans support 4K output.
Annual discounts: Long-term users can reduce the effective monthly price.
Top-up options: Additional credits can cover temporary increases in demand.
Team solutions: Collaborative plans support shared production.
Enterprise controls: Large organizations can access security, analytics, and administrative features.

The platform can also reduce the need to maintain several separate subscriptions. Script generation, visuals, voiceovers, subtitles, music, and editing can all be managed within one environment.

Limitations of InVideo AI Pricing

The biggest challenge is that credit usage can be difficult to predict.

No monthly rollover: Unused subscription credits expire at the end of each cycle.
Failed generations still cost credits: Unusable outputs may still reduce the balance.
Premium models are expensive: Pro and Ultra can consume lower-plan allowances quickly.
Final runtime can be misleading: A short published video may require much more raw footage.
Model access does not equal capacity: A plan may provide access to a model without including enough credits for frequent use.
iStock is separately limited: Stock allowances have their own monthly caps.
Team costs increase per seat: Larger groups must account for every required user.
Plan details can change: Prices, credits, model availability, and features may be updated.

The best way to improve predictability is to record the credit cost of each completed project. After several billing cycles, creators can estimate future expenses more accurately.

Is InVideo AI Worth the Price?

InVideo AI is worth paying for if it replaces multiple production tasks, including scriptwriting, visuals, voiceovers, captions, music, and video editing. Plus is ideal for light, stock-based content, Max suits regular creators, Generative is best for frequent AI-generated footage, and Elite is designed for high-volume production. Creators who mostly use their own footage or publish infrequently may get less value. The best way to measure cost is by calculating the cost per completed video rather than the subscription price alone.

Conclusion

InVideo AI offers plans for beginners, creators, agencies, and businesses. The Free plan is ideal for testing, Plus suits light production, Max is the best choice for regular creators, Generative is designed for frequent AI-generated content, and Elite, Team, and Enterprise support large-scale production and collaboration. The best plan depends on how much AI content you generate, not just how many videos you publish, so start with a smaller plan and upgrade based on actual usage.

Key Takeaway: InVideo AI uses a credit-based pricing model, so costs depend on how much AI-generated content you create rather than the number of finished videos. The most cost-effective approach is to test the Free plan, choose the smallest paid plan that fits your workflow, finalize scripts and storyboards before generation, and upgrade only when your production needs consistently increase.

FAQs

Can InVideo AI be used for commercial projects?

Paid InVideo AI plans can generally be used to create advertisements, branded videos, social media content, client projects, and other commercial material. Users should still review the licensing conditions for stock assets, uploaded content, music, logos, trademarks, and third-party media used in each project.

Does deleting a generated scene return the credits?

Deleting a generated scene does not normally restore the credits used to create it. Credits pay for the generation process, so they are usually consumed even when the output is later removed or excluded from the final video.

Can several brands be managed through one InVideo AI account?

One account can be used to create projects for several brands, but agencies and larger businesses may find Team or Enterprise plans easier to manage. Shared workspaces, user permissions, centralized billing, and organized project access become more important as the number of clients and contributors grows.

Does InVideo AI support vertical, square, and landscape videos?

InVideo AI supports common formats used for YouTube, Instagram, TikTok, Facebook, and other platforms. Users can create landscape, vertical, and square content, although producing separately generated versions for several formats may require additional credits.

Can InVideo AI prices change after a user subscribes?

InVideo may update plan prices, included credits, stock allowances, storage limits, and model rates. Subscribers should review current account information and renewal notices to confirm which features and prices will apply to the next billing period.